Digital, Climate, and Information: Understanding the Impact of Misinformation on Climate Change

For several years now, numerous mobilizations have been organized to raise public awareness of climate change.

Digital, Climate, and Information project is a research initiative aims to study the critical issue of misinformation surrounding climate change in the digital age.

Through rigorous investigation and analysis, we strive to understand how misinformation spreads and its impact on public perception and action. This page will provide an overview of our project, its objectives, and key findings.

This page summarizes the work done for the Numérique, climat et information project. Other sections of the site will gradually be added in English.

Objective

The "Digital, Climate, and Information" project's primary objective is to examine misinformation's influence on the understanding and response to climate change. We seek to explore how false information and disinformation affect public knowledge, attitudes, and behaviours regarding climate change. By investigating the role of digital platforms and communication channels, we aim to identify strategies to mitigate the spread and impact of misinformation.

The Shippagan campus of the Université de Moncton
The Acadian Peninsula Ecological Park in Lamèque

Research Approach

Our research encompasses various methodologies to comprehensively study the intersection of digital media, climate, and information. We have conducted quantitative surveys, qualitative interviews, and data analysis to gather insights into how young post-secondary education adults interact with online climate change information. This multi-faceted approach aims to capture a holistic understanding of the issue and its implications.

Key Findings

Our research has revealed several significant findings regarding the influence of misinformation on climate change. We have identified the potential for confusion and misunderstanding among the general public, leading to inaction and skepticism regarding climate change science. Moreover, we have observed a detrimental effect on public trust in climate research and scientists, which can hinder policy development and impede progress in addressing climate change. These findings emphasize the urgent need for effective strategies to combat misinformation and promote accurate information.

Implications and Recommendations

Based on our research, we provide recommendations for addressing misinformation and enhancing information literacy in the context of climate change. We propose the integration of critical thinking and media literacy education within post-secondary curricula to equip students with the skills necessary to navigate the digital landscape and evaluate information critically. Additionally, we advocate for collaborative efforts between educational institutions, researchers, and media organizations to promote accurate climate change reporting and public awareness.

Get Involved

Combating misinformation requires collective action. We invite you to engage with our project and contribute to our ongoing efforts. You can participate by sharing reliable information on social media, supporting initiatives promoting media literacy and critical thinking, and staying informed about the latest developments in climate change research.